Aqua Recognized as Best of the Best in Sunshine State


September 9, 2015

2015 Flaglers Best in Show

Work Earns Four Visit Flagler Awards for Excellence in Tourism Marketing

Aqua has once again solidified its status as best destination marketing firm in the state, receiving four Visit Florida Flagler Awards (including two first-place Henry Awards and Best in Show) for excellence in tourism marketing in the state of Florida, which were presented at this year’s Governor’s Conference on Tourism in Tampa.

The “best in state” recognition comes just months after Aqua took home two international Adrian Awards presented by Hospitality Sales & Marketing International (HSMAI), honoring the world’s best hospitality, travel, and tourism-related marketing efforts.

The Visit Florida Flagler Awards are named for the vision, perseverance, imagination and commitment of Henry Flagler, who was a key figure in the development of the Atlantic coast of Florida, founder of the Florida East Coast Railway and an original pioneer of Florida tourism. The Flagler’s are annual, statewide awards honoring the efforts of those who assist in maintaining and improving Florida’s position as the No. 1 travel destination in the world. They are selected and presented by Visit Florida, the state’s not-for-profit tourism marketing agency.

The firm’s submission “Sports Playbook” – sales collateral targeting the Sports Marketing segment created for client The Bradenton Area Convention and Visitors Bureau – not only earned a first place Henry Award in the category of Resource / Promotional Material-Trade, but the highest recognition of the night as Best in Show (marketing budget $500,000 to $2 million).

Aqua also received a Bronze Award for Creativity in Public Relations for its submission “Dog Days of Summer,” showcasing the Bradenton Area as a popular pet-friendly destination and a Bronze Award in Resource / Promotional Material-Consumer for its submission of Agritourism Guide, a print and digital handbook highlighting opportunities for visitors to enjoy agricultural activities.

2015 Flaglers Winners

Aqua’s work was chosen by an esteemed panel of judges chosen from experts in the fields of tourism, travel, hospitality and media. Entries were rigorously judged against specific objectives and for their ability to obtain demonstrated results.

“As a destination marketing agency with clients throughout the state of Florida, it’s always an honor to be awarded for our efforts,” said Aqua President, Dave Di Maggio. “Winning ‘Best in Show’ is a great distinction and reaffirms the world-class caliber of our team and validates the efforts we put forth on behalf of our clients.”

The recent recognition is only the latest for Aqua’s “Sports Playbook” submission. The firm also earned top honors in the Collateral / Brochure category of the American Advertising Federation’s Local and District ADDY Awards, moving on to compete at the national level.

Since its inception, Aqua has consistently been recognized as the best in marketing communication through a variety of awards, garnering not only statewide acclaim with Visit Florida but also international acclaim from Hospitality Sales & Marketing International (HSMAI) for having devised some of the world’s best marketing communication in the tourism, travel and hospitality industries.


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